A friend of mine on twitter gave me a small heads up about a local company that was looking to have some photography done of their baked goods. The client never surfaced but the idea stuck in my head.
How would I photograph baked goods without going the obvious route? I mean, without using bakery locations or chef’s hats or Jane Austen-esque women at high tea.
I started simply. I figured, what if I just put some cupcakes in some odd places? Nothing seemed to work in my head. Then I got to thinking that a lot of people describe confections as “guilty pleasures” and don’t always wanna admit that they’ve eaten them. I liked the way that was going and thought I’d take it a step further.
Before I could do anything I needed to shoot one to see if the concept held up as well in my camera, so I sent Joe a quick text message to ask him to stand in. I promised he could have the cupcakes after I was done. He was sold despite complaining that he wasn’t up to looking pretty.
This is what we got:
I think it’s pretty clever. The location needs a little bit of playing with and the lighting’s not exactly even, but for a 10 minute setup and 15 minutes of shooting, this is really close to what I was thinking.
I’m wondering if shooting the series and showing it to the client might not have some merit. I mean, they might just love the idea…